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TMCnet – SeeWhy Reports eCommerce Milestone

TMCnet

April 12, 2013

Apr 12, 2013 (Close-Up Media via COMTEX) — SeeWhy, Inc. a provider in real-time ecommerce shopping cart recovery, announced that online travel agency, CheapCaribbean.com, is the 2,500th company to go live on the SeeWhy Conversion Manager remarketing system.

According to the company, CheapCaribbean.com joins other leading ecommerce brands, such as adidas, Bare Escentuals, Columbia Sportswear, Deckers, and Lucky Brand, who have selected SeeWhy’s real-time technology to improve their online conversion rates and boost sales.

CheapCaribbean.com estimates the email remarketing campaigns powered by Conversion Manager are converting five times as many customers as its standard email marketing efforts and driving an eight percent lift in sales. Mark Carrigan, senior director of marketing at CheapCaribbean.com, said, “For us, those additional conversions are the biggest success story so far. Basically, SeeWhy has paid for itself after the first week of implementation.” The company also said that SeeWhy Conversion Manager improves conversion rates by automating the remarketing process for ecommerce brands, like CheapCaribbean.com. Conversion Manager enables companies to recover lost ecommerce sales by automatically sending optimized communications, including email and retargeted advertising, to online shopping cart abandoners at the moment they abandon. Conversion Manager continuously analyzes shopper data from multiple sources, triggering the next best action for each individual – all personalized and delivered in real time.

“SeeWhy’s unique formula of patent-pending ecommerce technology and deep conversion expertise makes us the logical choice for many of today’s top converting brands,” said SeeWhy President and CEO Scott G. Silk. “Shopping cart recovery emails have the highest ROI in ecommerce, and we are delighted to be recovering over half a billion dollars annually in lost revenues for our customers. Our automated system makes it easy for brands to win back shoppers at the moments that matter, and we look forward to driving incremental revenues on this scale for thousands more customers.” SeeWhy Conversion Manager is built on the SeeWhy CORE platform, which is an ecommerce revenue conversion platform that integrates with more than 40 of the top email service providers, ecommerce platforms, web analytics services and social networks to create a single automated system for optimizing each website visitor’s path to purchase.

SeeWhy case study on the CheapCaribbean.com implementation: http://bit.ly/14P4aiD.

More information: seewhy.com/core/ www.seewhy.com

See the full article:

http://technews.tmcnet.com/news/2013/04/12/7057064.htm

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