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Digiday – A Facebook Tweak Gives Publishers a Traffic Boost

Digiday

By: Jack Marshall

December 4, 2013

Facebook has altered its newsfeed algorithm, which is turning out to be great news for online publishers: Major sites report more referrals from the social network in the past month than ever before, owing largely to the change.

“We’ve made a few updates over the last few months to try and do a better job of showing people what they want to see in newsfeed,” a Facebook spokesperson told Digiday. As a result, “Popular posts could see further increases in distribution,” the spokesperson added.

The move might be a reactionary one in part, to the fact that Twitter is increasingly being seen as the premier social network to find and circulate new content by users and publishers respectively.

See full article: http://ow.ly/rnV9C

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