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Marketing Profs – The Most Important Social Network for Marketers

MarketingProfs

June 4, 2014

By Ayaz Nanji

B2C marketers say Facebook is the most effective social network for their business, whereas B2B marketers cite LinkedIn, according to a recent report from Social Media Examiner.

Asked to select the most important social platform for their organization, 68% of B2C marketers surveyed chose Facebook; Twitter was second (10% of respondents), followed by blogging (6%), and LinkedIn (6%).

In contrast, 33% of B2B marketers surveyed said LinkedIn was the most important social platform for their business; Facebook was second (31%), followed by Twitter (16%), and blogging (11%).

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Read more: http://www.marketingprofs.com/charts/2014/25286/the-most-important-social-network-for-marketers#ixzz33gk72WL2

See Full Story: http://ow.ly/xCB21

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