Skip to content

MarketingProfs – The State of Content and Influencer Marketing [Infographic]

 

 

 

April 20, 2017

By Laura Forer

As content and influencer marketing continue to become staples of the marketing repertoire, marketers must continually determine how to best use influencer content for brands.

Marketers lean toward using influencers for “snackable” and visually consumed content, like infographics, animated imagery, and short videos, an infographic by Izea explains.

But working with an influencer involves more than just asking him or her to put out useful content to promote your brand. Influencers must be credible and respected for the content to be effective to their audiences.

See Full Story and Infographic: http://ow.ly/HnFA30b1STu

 

Advertisements