MarketingProfs – Owned, Paid, and Earned: The Social Media Trifecta [Infographic]
June 27, 2017
By Laura Forer
Owned, earned, and paid social media are all critical tactics for a social media marketer’s success. But today, with earned and owned social media performance at an all-time low, according to an infographic by social media platform Tracx, marketers are often laser-focused on the paid aspect.
However, the real magic happens when all three work together, creating the “Social Trifecta.”
See Full Story and Infographic: http://ow.ly/B6pz30cWIND