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Contently – Why Every Writer Should Learn Basic SEO Principles

 

 

 

 

By Emily Gaudette

May 18th, 2018

 

If you’re publishing anything online, figuring out what Google wants will only help your craft. Despite how daunting it can feel, here are four reasons to teach yourself some basic SEO.

To improve your pitches

The sooner you prove yourself as a guaranteed source of traffic, the more likely your editor is to let you off the leash once in a while.

One way to get there is to focus on long-tail keywords, which refers to niche and less competitive search terms. These do much more for a writer than generate clicks. With a long-tail mindset, you’ll develop a level of expertise that generalists can’t match when they answer random questions for a wide audience.

See Full Story: http://ow.ly/jU4A30k6Z0O 

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